Present on all fronts, it’s been ten years that Alexa Chung truste the front pages of magazines, appears in the front row of the parades, poses for various campaigns and multiplies the fashion collaborations … Now, she plays it solo and launches its own brand. Called Alexa chung , this ready-to-wear line has been on the market since May 2017.

More recently, she hosted alongside Tan France (Queer Eye) the first Netflix show dedicated to fashion,  Next in Fashion. The opportunity to look back on her career strewn with success.

Alexa Chung launches YouTube channel

Her CV

It was during a stay in London, that the young Alexa, then aged 16, was spotted by the prestigious modeling agency  Elite Model Management . She made her debut in the world of fashion parading, especially for  Urban Outfitters .

In 2006, she made her television debut by co-hosting the Popworld show , which allowed her to interview many celebrities such as Paul Mc Cartney, Gwen Stefani and Christian Lacroix. The following year, she hosted a cultural program on the BBC. On the strength of her various television experiences, she was hired by the Fashion TV channel .

There, she interviews the models in an unusual and quirky way for the mini-series Shoot me! . MTV also offers her to present her own show  It’s On with Alexa Chung , which combines American talk show and musical news. In September 2013, she added a new string to her bow by releasing her book It.

At the same time, she lends her face to many brands (Longchamp, Maje, New Look, Eyeko, Madewell, L’Oréal Professionnel) and creates lines in collaboration with Superga and Mark & ​​Spencer. She also brings her creative touch and becomes the first artistic director of the UGG brand on the occasion of the launch of its new Classic Boot . More recently, the stylist collaborated with the historic British house Barbour and unveiled seven exclusive pieces to mark the 125th anniversary of the house.

Her style

With her slender figure and slender legs, faithful to her model pedigree, Alexa Chung allows herself all stylistic fantasies: thus, the XS length of shorts is twisted with the vintage aura of a shirt with a bow collar and a little flowered dress with a sixties flair is accompanied by a pair of Converses.

She easily twists a lace dress with a thick trench coat and a pair of black patent ankle boots . Adept of the total-look jeans, 7/8 pants, oversized leather perfectos or polka-dot suits and dresses, the top is a sensation at every fashion event. A look of her own, which never ceases to inspire style enthusiasts.

The same year, the Mulberry brand took her straight to consecration, releasing the Alexa bag directly inspired by her personal style. Today, the English icon with an effortless chic look is establishing herself as a true influencer with more than 3.8 million followers on Instagram.